What are hotels, apartments and B&Bs in Florence asking per night in October 2026?

Compare your B&B, apartment or hotel rate with the whole town. Measured, not modelled.

Updated .

The full market in Florence asks €104 a night (median; the average is €123), from 295 places measured (198 hotels · 97 apartments & B&Bs), measured .

Hotels €104 · Apartments & B&Bs €107

The median asking price in Florence is €104 and the average is €124, from 208 places checked and measured .

Measured by Bed&Market (bedandmarket.com) from 208 places checked, read 25 October 2026 02:34 UTC.

Town
Florence
Measured range
13 November 2026 – 22 January 2027
Terms
2 adults · 1 night
Measured: 25.10.2026, 02:34 Asking prices, not the prices rooms sold for.

What should I charge per night in Florence?

Comparable places in Florence ask €85–€134 a night; the middle is €104. The middle half of 295 places, measured .

That is the market's range, not a price for you: you set your rate.

Your case Places ask Based on
B&B, guesthouse or apartment €107 97 listings a night
Hotel €104 198 places a night
Monday–Thursday night €98 40 nights
Friday–Saturday night €111 +13% 21 nights
Capodanno, 1 January 2027 €188 +32% 196 offers

See where your rate sits →

What should I charge per night in Florence? →

What do B&Bs, guesthouses and apartments in Florence charge per night?

B&Bs, guesthouses and apartments in Florence ask €107 a night (median, 97 listings per night) — 3% more than hotels (€104, 198 properties).

TypeMedian per night Middle half (p25–p75)Listings per night
B&Bs, guesthouses & apartments (rentals)€107 €88–€13297
Hotels & hostels€104 €82–€133198
Whole market€104 €85–€134295

Median asking price by stay date

Typical price
€104window median
Half the market
€82–€133p25–p75
Prices available
198 / 2086 January 2027
No price
10sold out or closed
€100 €200 €300 SAN NICOLA 6 DECEMBER · +21% SANT'AMBROGIO 7 DECEMBER · +25% IMMACOLATA CONCEZIONE 8 DECEMBER · -4% NATALE 25 DECEMBER · -9% SANTO STEFANO 26 DECEMBER · -1% CAPODANNO 1 JANUARY · +32% EPIFANIA 6 JANUARY · -17% 15 Nov 1 Dec 15 Dec 1 Jan 15 Jan 13 Nov €114 half of all places: €86–€152 197 places answered 14 Nov €123 half of all places: €94–€158 198 places answered 15 Nov €90 half of all places: €71–€111 198 places answered 16 Nov €94 half of all places: €75–€121 199 places answered 17 Nov €98 half of all places: €76–€127 199 places answered 18 Nov €99 half of all places: €73–€124 199 places answered 19 Nov €97 half of all places: €75–€133 199 places answered 20 Nov €108 half of all places: €83–€134 198 places answered 21 Nov €116 half of all places: €93–€146 198 places answered 22 Nov €92 half of all places: €74–€115 199 places answered 23 Nov €92 half of all places: €72–€119 199 places answered 24 Nov €98 half of all places: €75–€119 199 places answered 25 Nov €98 half of all places: €75–€126 199 places answered 26 Nov €100 half of all places: €77–€128 198 places answered 27 Nov €116 half of all places: €89–€154 197 places answered 28 Nov €163 half of all places: €129–€198 197 places answered 29 Nov €101 half of all places: €80–€125 199 places answered 30 Nov €93 half of all places: €72–€113 199 places answered 1 Dec €89 half of all places: €74–€112 199 places answered 2 Dec €95 half of all places: €75–€125 199 places answered 3 Dec €97 half of all places: €77–€137 199 places answered 4 Dec €111 half of all places: €84–€148 198 places answered 5 Dec €137 half of all places: €110–€190 198 places answered 6 Dec · ◇ San Nicola €128 half of all places: €104–€155 197 places answered 7 Dec · ◇ Sant'Ambrogio €116 half of all places: €94–€146 196 places answered 8 Dec · ◇ Immacolata Concezione €91 half of all places: €74–€119 197 places answered 9 Dec €90 half of all places: €73–€112 199 places answered 10 Dec €90 half of all places: €72–€112 198 places answered 11 Dec €101 half of all places: €80–€129 198 places answered 12 Dec €105 half of all places: €83–€131 198 places answered 13 Dec €88 half of all places: €72–€111 198 places answered 14 Dec €94 half of all places: €75–€118 199 places answered 15 Dec €93 half of all places: €73–€115 199 places answered 16 Dec €91 half of all places: €70–€115 198 places answered 17 Dec €91 half of all places: €74–€119 199 places answered 18 Dec €97 half of all places: €77–€127 198 places answered 19 Dec €106 half of all places: €89–€135 197 places answered 20 Dec €95 half of all places: €72–€113 198 places answered 21 Dec €95 half of all places: €77–€121 198 places answered 22 Dec €95 half of all places: €74–€122 199 places answered 23 Dec €95 half of all places: €74–€129 195 places answered 24 Dec €112 half of all places: €86–€144 198 places answered 25 Dec · ◇ Natale €129 half of all places: €94–€156 199 places answered 26 Dec · ◇ Santo Stefano €142 half of all places: €109–€181 197 places answered 27 Dec €143 half of all places: €110–€176 197 places answered 28 Dec €150 half of all places: €116–€183 197 places answered 29 Dec €164 half of all places: €124–€214 199 places answered 30 Dec €195 half of all places: €150–€236 195 places answered 31 Dec €257 half of all places: €216–€344 190 places answered 1 Jan · ◇ Capodanno €188 half of all places: €154–€239 196 places answered 2 Jan €174 half of all places: €134–€214 195 places answered 3 Jan €130 half of all places: €104–€164 198 places answered 4 Jan €125 half of all places: €100–€148 196 places answered 5 Jan €116 half of all places: €93–€149 198 places answered 6 Jan · ◇ Epifania €108 half of all places: €84–€132 198 places answered 7 Jan €103 half of all places: €82–€128 198 places answered 8 Jan €106 half of all places: €86–€138 197 places answered 9 Jan €109 half of all places: €86–€139 197 places answered 10 Jan €98 half of all places: €79–€120 199 places answered 11 Jan €114 half of all places: €87–€149 199 places answered 12 Jan €135 half of all places: €98–€182 197 places answered 13 Jan €129 half of all places: €96–€193 195 places answered 14 Jan €122 half of all places: €93–€169 198 places answered 15 Jan €104 half of all places: €84–€132 198 places answered 16 Jan €108 half of all places: €87–€137 197 places answered 17 Jan €95 half of all places: €74–€113 196 places answered 18 Jan €98 half of all places: €79–€120 198 places answered 19 Jan €99 half of all places: €80–€133 198 places answered 20 Jan €105 half of all places: €84–€141 197 places answered 21 Jan €106 half of all places: €82–€136 198 places answered 22 Jan €99 half of all places: €80–€129 199 places answered

Click a night on the chart to see its numbers. · middle price · half the city asks less · half of all places · 8 in 10 places

All nights as a table (71)
Florence: median asking price per night, 13 November 2026 – 22 January 2027 · up to 208 properties per night · 2 adults · 1 night · Measured: 25.10.2026
Night Day Median vs window median p25 p75 Priced / checked Event
Fri €114 +10% €86 €152 197 / 208
Sat €123 +18% €94 €158 198 / 208
Sun €90 -14% €71 €111 198 / 208
Mon €94 -10% €75 €121 199 / 208
Tue €98 -6% €76 €127 199 / 208
Wed €99 -5% €73 €124 199 / 208
Thu €97 -7% €75 €133 199 / 208
Fri €108 +4% €83 €134 198 / 208
Sat €116 +12% €93 €146 198 / 208
Sun €92 -12% €74 €115 199 / 208
Mon €92 -12% €72 €119 199 / 208
Tue €98 -6% €75 €119 199 / 208
Wed €98 -6% €75 €126 199 / 208
Thu €100 -4% €77 €128 198 / 208
Fri €116 +12% €89 €154 197 / 208
Sat €163 +57% €129 €198 197 / 208
Sun €101 -3% €80 €125 199 / 208
Mon €93 -11% €72 €113 199 / 208
Tue €89 -14% €74 €112 199 / 208
Wed €95 -9% €75 €125 199 / 208
Thu €97 -7% €77 €137 199 / 208
Fri €111 +7% €84 €148 198 / 208
Sat €137 +32% €110 €190 198 / 208
Sun €128 +23% €104 €155 197 / 208 San Nicola
Mon €116 +12% €94 €146 196 / 208 Sant'Ambrogio
Tue €91 -13% €74 €119 197 / 208 Immacolata Concezione
Wed €90 -14% €73 €112 199 / 208
Thu €90 -14% €72 €112 198 / 208
Fri €101 -3% €80 €129 198 / 208
Sat €105 +1% €83 €131 198 / 208
Sun €88 -16% €72 €111 198 / 208
Mon €94 -9% €75 €118 199 / 208
Tue €93 -11% €73 €115 199 / 208
Wed €91 -13% €70 €115 198 / 208
Thu €91 -12% €74 €119 199 / 208
Fri €97 -7% €77 €127 198 / 208
Sat €106 +2% €89 €135 197 / 208
Sun €95 -9% €72 €113 198 / 208
Mon €95 -9% €77 €121 198 / 208
Tue €95 -8% €74 €122 199 / 208
Wed €95 -9% €74 €129 195 / 205
Thu €112 +8% €86 €144 198 / 208
Fri €129 +24% €94 €156 199 / 208 Natale
Sat €142 +36% €109 €181 197 / 208 Santo Stefano
Sun €143 +37% €110 €176 197 / 208
Mon €150 +44% €116 €183 197 / 208
Tue €164 +58% €124 €214 199 / 208
Wed €195 +87% €150 €236 195 / 208
Thu €257 +147% €216 €344 190 / 208
Fri €188 +80% €154 €239 196 / 208 Capodanno
Sat €174 +67% €134 €214 195 / 206
Sun €130 +25% €104 €164 198 / 208
Mon €125 +20% €100 €148 196 / 208
Tue €116 +12% €93 €149 198 / 208
Wed €108 +3% €84 €132 198 / 208 Epifania
Thu €103 -1% €82 €128 198 / 208
Fri €106 +2% €86 €138 197 / 208
Sat €109 +5% €86 €139 197 / 208
Sun €98 -6% €79 €120 199 / 208
Mon €114 +9% €87 €149 199 / 208
Tue €135 +30% €98 €182 197 / 208
Wed €129 +24% €96 €193 195 / 208
Thu €122 +17% €93 €169 198 / 208
Fri €104 +0% €84 €132 198 / 208
Sat €108 +4% €87 €137 197 / 208
Sun €95 -9% €74 €113 196 / 205
Mon €98 -6% €79 €120 198 / 208
Tue €99 -5% €80 €133 198 / 208
Wed €105 +1% €84 €141 197 / 208
Thu €106 +2% €82 €136 198 / 208
Fri €99 -5% €80 €129 199 / 208

Prices from — 19 days ago. They may have moved since.

Scan Florence now →

Events in the measured window

Night Event Median that night Ordinary nights This night vs comparable nights
Capodanno public holiday €188 €142 +32%
Sant'Ambrogio public holiday €116 €93 +25%
San Nicola public holiday €128 €105 +21%
Santo Stefano public holiday €142 €143 -1%
Immacolata Concezione public holiday €91 €94 -4%
Natale public holiday €129 €142 -9%
Epifania public holiday €108 €129 -17%

The percentage describes that night — its median against the other nights of the same kind (weekday or weekend) within a week either side. It is measured. We do not claim the event caused it; we give the date, the name and the source so it can be checked.

Rate shopping — 198 places in Florence and what each asks

Florence · night of 6 January 2027 · EUR · 2 adults · 1 night

A rate shop is the list of what competitors ask for one night. This one is measured, not modelled: 198 of 208 places returned a price for 6 January 2027, read on 25 October 2026.

# Place Type Location Price Vs median
198 Brunelleschi Hotel Hotel · 4★ Historical Center €319 +196%
197 Hotel Degli Orafi Hotel · 4★ Historical Center €318 +195%
196 Hotel Duomo Firenze Hotel · 3★ Historical Center €278 +159%
195 Le Stanze degli Amidei Hotel · 4★ Historical Center €274 +155%
194 Casual Rinascimento Firenze Hotel · 3★ Historical Center €253 +135%
193 Ottantotto Firenze Hotel · 5★ Historical Center €233 +116%
192 La Maison du Sage Hotel · 4★ Historical Center €221 +105%
191 Firenzesuite Hotel · 4★ Historical Center €219 +103%
190 Arte' Boutique Hotel Hotel · 4★ Historical Center €208 +93%
189 Casa Howard a Unique Guest House in Florence Hotel · 4★ Historical Center €204 +90%
188 V-Rooms All'Angolo Del Duomo Hotel · 3★ Historical Center €204 +89%
187 B&B Hotel Firenze Laurus al Duomo Hotel · 4★ Historical Center €194 +80%
186 Hotel L'Orologio Hotel · 4★ Historical Center €192 +79%
185 Hotel Pendini Hotel · 3★ Historical Center €190 +77%
184 Corte Guelfa Hotel Historical Center €184 +70%
183 Hotel Roma Hotel · 4★ Historical Center €176 +64%
182 Globus Urban Hotel Hotel · 4★ Historical Center €175 +63%
181 Hotel David Hotel · 3★ Historical Center €172 +60%
180 Residence Hilda Hotel · 4★ Historical Center €170 +58%
179 Hotel Calimala Hotel · 4★ Historical Center €169 +57%
178 Residenza La Musa Amarcord Hotel · 4★ Historical Center €168 +56%
177 Hotel Accademia Hotel · 3★ Historical Center €168 +56%
176 Hotel Bijou Roof Terrace Hotel · 3★ Historical Center €167 +55%
175 Hotel Delle Nazioni Hotel · 3★ Historical Center €165 +53%
174 Glance Hotel In Florence Hotel · 4★ Historical Center €164 +53%
173 Hotel Kraft Hotel · 4★ Historical Center €160 +49%
172 Hotel Orto de' Medici Hotel · 4★ Historical Center €160 +48%
171 Hotel Annabella Roof Terrace Hotel · 3★ Historical Center €159 +48%
170 Art Hotel Villa Agape - Place of Charme Hotel · 4★ Gavinana - Galluzzo €159 +48%
169 Strozzi Palace Hotel Hotel · 4★ Historical Center €157 +46%
168 Hotel Santa Maria Novella Hotel · 4★ Historical Center €156 +45%
167 The Market Urban Hotel Hotel · 4★ Historical Center €153 +42%
166 Hotel Brooklyn Hotel · 2★ Historical Center €149 +38%
165 Hotel Balcony Hotel · 2★ Historical Center €146 +36%
164 Notturno Fiorentino Rooms Hotel · 4★ Historical Center €144 +34%
163 Grand Hotel Cavour Hotel · 4★ Historical Center €144 +33%
162 Hotel De La Ville Hotel · 4★ Historical Center €143 +33%
161 Hotel Palazzo dal Borgo Hotel · 4★ Historical Center €141 +30%
160 Grand Hotel Baglioni Hotel · 4★ Historical Center €139 +29%
159 Hotel Settefiori Hotel · 3★ Historical Center €139 +29%
158 Stradivarious Hotel · 3★ Historical Center €139 +29%
157 MH Florence Hotel & Spa Hotel · 4★ Historical Center €136 +26%
156 Luxury B&B La Dimora Degli Angeli Hotel · 4★ Historical Center €136 +26%
155 Starhotels Tuscany Hotel · 4★ Historical Center €135 +26%
154 Hotel Indigo Florence By IHG Hotel · 4★ Historical Center €135 +25%
153 Hotel Croce Di Malta Hotel · 4★ Historical Center €135 +25%
152 Hotel Angelica Florence Hotel · 2★ Historical Center €134 +24%
151 Soggiorno Battistero Hotel · 4★ Historical Center €134 +24%
150 C-Hotels Ambasciatori Hotel · 4★ Historical Center €133 +24%
149 La Residenza Fiorentina Hotel · 3★ Historical Center €132 +23%
148 Vivaldi luxury suites Hotel · 4★ Historical Center €132 +23%
147 Hotel Perseo Hotel · 3★ Historical Center €131 +22%
146 Hotel Galileo Hotel · 3★ Historical Center €130 +21%
145 Bohemian Palace Florence Hotel · 3★ Historical Center €129 +20%
144 Hotel Cosimo De Medici Hotel · 3★ Historical Center €128 +18%
143 Executive Hotel Hotel · 4★ Historical Center €127 +18%
142 FH Grand Hotel Mediterraneo Hotel · 4★ Historical Center €127 +17%
141 Forte16 View & SPA Hotel · 4★ Historical Center €125 +16%
140 Hotel Maxim Axial Hotel · 3★ Historical Center €124 +16%
139 Hotel Garibaldi Blu Hotel · 4★ Historical Center €124 +15%
138 Grand Hotel Adriatico Hotel · 4★ Historical Center €124 +15%
137 Riva Lofts Florence Hotel · 5★ Isolotto - Legnaia €123 +14%
136 Hostel Archi Rossi Hotel · 3★ Historical Center €123 +14%
135 Hotel Adler Cavalieri Hotel · 4★ Historical Center €122 +14%
134 AQA Palace Hotel · 4★ Historical Center €122 +13%
133 Atelier delle Grazie Hotel · 4★ Historical Center €122 +13%
132 Hotel Fiorita Hotel · 3★ Historical Center €121 +12%
131 Hotel Paris Hotel · 3★ Historical Center €120 +12%
130 Hotel Berna Hotel · 2★ Historical Center €120 +11%
129 Hotel Bigallo Hotel · 3★ Historical Center €119 +11%
128 C-Hotels Club Hotel · 4★ Historical Center €118 +10%
127 Residenza la Scala Hotel · 3★ Historical Center €118 +10%
126 Antica Dimora Sant'Anna Hotel · 3★ Historical Center €117 +9%
125 Toscanelli Residenza d'Epoca Hotel · 4★ Historical Center €117 +8%
124 II Guelfo Bianco Hotel · 3★ Historical Center €117 +8%
123 Hotel De Lanzi Hotel · 3★ Historical Center €116 +8%
122 Firenze Rooms Cathedral Hotel · 3★ Historical Center €115 +7%
121 C-Hotels Joy Hotel · 4★ Historical Center €114 +6%
120 C-Hotels Diplomat Hotel · 4★ Historical Center €113 +5%
119 Il Terrazzino sulla Cattedrale Hotel · 4★ Historical Center €112 +4%
118 Parione Uno Hotel · 4★ Historical Center €112 +4%
117 Hotel Berchielli Hotel · 4★ Historical Center €111 +3%
116 Hotel Adamas Hotel · 3★ Historical Center €111 +3%
115 Duomo - Camere matrimoniali con bagno privato Hotel · 3★ Historical Center €111 +3%
114 Hotel Martelli Hotel · 3★ Historical Center €111 +3%
113 Hotel Hermitage Hotel · 3★ Historical Center €111 +3%
112 Hotel Nuova Italia Hotel · 2★ Historical Center €110 +2%
111 B&B Cimatori Hotel Historical Center €110 +2%
110 Hotel Ginori Al Duomo Hotel · 4★ Historical Center €110 +2%
109 Novotel Firenze Nord Aeroporto Hotel · 4★ Rifredi €110 +2%
108 Hotel Botticelli Hotel · 3★ Historical Center €110 +2%
107 Hotel Leonardo da Vinci Hotel · 4★ Historical Center €109 +2%
106 iQ Hotel Firenze Hotel · 4★ Historical Center €109 +1%
105 Hotel Lombardia Hotel · 3★ Historical Center €109 +1%
104 Hotel Rosso23 Hotel · 4★ Historical Center €109 +1%
103 Villa La Stella Hotel · 3★ Campo di Marte €109 +1%
102 Diana Park Hotel Hotel · 3★ Campo di Marte €108 +1%
101 Hotel Torre Guelfa Palazzo Acciaiuoli Hotel · 4★ Historical Center €108 +1%
100 Albergo Firenze Hotel · 3★ Historical Center €108 +0%
99 N7 Rooms Hotel · 4★ Historical Center €108 +0%
98 Hotel Cantoria Hotel · 3★ Historical Center €107 +0%
97 Italiana Hotels Florence Hotel · 4★ Gavinana - Galluzzo €107 +0%
96 Hotel Albani Firenze Hotel · 4★ Historical Center €107 -1%
95 Residenza Johanna I Hotel · 3★ Historical Center €105 -3%
94 Florence Dome Rooms Hotel Historical Center €105 -3%
93 Il Mercato Centrale Hotel · 4★ Historical Center €105 -3%
92 Hotel Boccaccio Hotel · 3★ Historical Center €104 -3%
91 B&B Hotel Firenze City Center Hotel · 3★ Historical Center €104 -4%
90 Alamanni21 Guesthouse / B&B / apartment · 4★ Historical Center €103 -4%
89 Hotel Bavaria Hotel · 1★ Historical Center €103 -4%
88 La Porta del Paradiso Hotel · 4★ Historical Center €103 -4%
87 Hotel Alinari Hotel · 3★ Historical Center €102 -5%
86 Le Ghiacciaie Bed and Breakfast Hotel · 3★ Historical Center €101 -6%
85 Corte dell'Albero Hotel · 4★ Historical Center €100 -7%
84 Palazzo Graziani Hotel · 4★ Historical Center €100 -7%
83 Guest House Bel Duomo Hotel · 3★ Historical Center €100 -7%
82 Hotel Ester Hotel · 3★ Historical Center €100 -8%
81 Hotel Grifone Firenze - Meetings & Spa Hotel · 4★ Coverciano €99 -8%
80 Hotel Embassy Hotel · 4★ Historical Center €99 -8%
79 Ruby Bea Hotel Florence Hotel · 4★ Campo di Marte €98 -9%
78 Hotel Paganini Hotel · 3★ Historical Center €98 -9%
77 Hotel Machiavelli Palace Hotel · 3★ Historical Center €97 -10%
76 Villa Olmi Firenze Hotel · 4★ Gavinana - Galluzzo €97 -10%
75 Numa Florence Palazzo San Niccolo Hotel · 4★ Historical Center €96 -11%
74 Hotel Villani Hotel · 2★ Historical Center €96 -11%
73 Hotel St. James Hotel · 2★ Historical Center €94 -12%
72 Ostello Bello Firenze Hotel · 3★ Historical Center €94 -13%
71 Affittacamere Vanessa Hotel · 3★ Historical Center €93 -13%
70 Hotel Mulino di Firenze Hotel · 4★ Gavinana - Galluzzo €93 -14%
69 Apollo Guest House Hotel · 4★ Historical Center €93 -14%
68 Burchiello b&b Hotel · 3★ Gavinana - Galluzzo €92 -15%
67 B&B Hotel Firenze Novoli Hotel · 3★ Novoli €92 -15%
66 Apartments Puccini Guesthouse / B&B / apartment · 2.5★ Historical Center €92 -15%
65 Hotel Palazzo Vecchio Hotel · 3★ Historical Center €91 -15%
64 Leovinci Rooms Hotel · 3★ Historical Center €91 -15%
63 Hotel Kursaal & Ausonia Firenze Hotel · 3★ Historical Center €91 -16%
62 Hotel Argentina Curtatone Hotel · 3★ Historical Center €90 -16%
61 Hotel Medici Hotel · 2★ Historical Center €90 -16%
60 Bellevue House Hotel · 3★ Historical Center €90 -16%
59 Home Boutique Santa Maria Novella Hotel · 3★ Historical Center €90 -16%
58 Artemide Guest House Hotel · 4★ Historical Center €89 -17%
57 Hotel Eden Hotel · 3★ Historical Center €88 -18%
56 B&B Lorena Suites Hotel · 4★ Campo di Marte €87 -19%
55 Hotel Palazzo Ognissanti Hotel · 4★ Historical Center €86 -20%
54 Hotel Art Atelier Hotel · 4★ Historical Center €86 -20%
53 Residenza D'Epoca La Basilica Hotel · 4★ Historical Center €84 -22%
52 MADAMA GUEST HOUSE Hotel · 4★ Historical Center €84 -22%
51 Hotel Rex Hotel · 3★ Historical Center €84 -22%
50 Hotel Bodoni Hotel · 2★ Historical Center €84 -22%
49 FLORENCE MEDALI ROOMS Hotel · 5★ Historical Center €84 -22%
48 Hotel Deco Hotel · 3★ Historical Center €83 -23%
47 Palazzo Oliveto Hotel · 3★ Historical Center €82 -24%
46 Hotel City Hotel · 3★ Historical Center €82 -24%
45 B&B Hotel Firenze Nuovo Palazzo Di Giustizia Hotel · 3★ Novoli €82 -24%
44 Domus Uffizi Hotel · 4★ Historical Center €82 -24%
43 Residence Porta Al Prato Hotel · 3★ Isolotto - Legnaia €81 -25%
42 Hotel Masaccio Hotel · 1★ Campo di Marte €80 -26%
41 Solo Experience Hotel Hotel · 4★ Historical Center €80 -26%
40 The Social Hub Florence Belfiore Hotel · 4★ Historical Center €80 -26%
39 Hotel Aline Hotel · 1★ Historical Center €79 -26%
38 Hotel Perlage Florence Hotel · 3★ Isolotto - Legnaia €79 -27%
37 Uffizi Harmony Hotel · 4★ Historical Center €79 -27%
36 Luxury Guest House Hotel · 4★ Historical Center €79 -27%
35 Affittacamere Sunset House Hotel · 3★ Historical Center €78 -27%
34 Martelli 6 Suite & Apartments Hotel · 4★ Historical Center €78 -27%
33 La Fortezza Hotel Hotel · 3★ Historical Center €77 -28%
32 Casa Santo Nome di Gesu Hotel · 4★ Historical Center €77 -28%
31 Hotel Abaco Hotel · 1★ Historical Center €77 -29%
30 The Social Hub Florence Lavagnini Hotel · 4★ Historical Center €77 -29%
29 Garden Blue Hotel · 3★ Historical Center €76 -30%
28 Arcadia GuestHouse Hotel · 3★ Historical Center €75 -31%
27 Hotel Corolle Hotel · 3★ Rifredi €74 -31%
26 Ibis Firenze Nord Aeroporto Hotel · 3★ Rifredi €74 -31%
25 Pier Capponi 17 Room & Suites Hotel · 4★ Campo di Marte €73 -32%
24 Romito 38 Guesthouse / B&B / apartment · 4★ Historical Center €73 -33%
23 Auto Park Hotel Hotel · 3★ Novoli €72 -33%
22 Hotel Atlantic Palace Hotel · 4★ Historical Center €71 -34%
21 La Corte Dei Principi - Residenza D'Epoca Hotel Historical Center €70 -35%
20 Palazzo Lombardo Hotel · 3★ Campo di Marte €69 -36%
19 Hotel San Giorgio & Olimpic Hotel · 3★ Historical Center €68 -37%
18 Emerald Palace Hostel Hotel · 3★ Historical Center €67 -38%
17 Hotel Spagna Hotel · 3★ Historical Center €66 -39%
16 Soggiorno La Cupola Guesthouse Hotel · 3★ Historical Center €65 -40%
15 Hotel Arcadia Hotel · 3★ Historical Center €63 -42%
14 Palazzo dei Ciompi Hotel · 4★ Historical Center €60 -44%
13 Hotel Villa Gabriele D'Annunzio Hotel · 4★ Coverciano €59 -45%
12 Hotel Veneto Hotel · 3★ Historical Center €59 -45%
11 a&o Hostel Firenze Campo di Marte Hotel · 2★ Campo di Marte €57 -47%
10 Plus Florence Hostel Hotel · 3★ Historical Center €54 -50%
9 PopArtment Hotel · 4★ Historical Center €54 -50%
8 Novella Italy Guesthouse / B&B / apartment · 3.5★ Historical Center €53 -50%
7 Bel Fiore 58 Hotel · 4★ Historical Center €51 -53%
6 Piccolo Hotel Hotel · 2★ Historical Center €51 -53%
5 Hotel Mirage Hotel · 4★ Isolotto - Legnaia €46 -57%
4 hu Firenze Camping in Town Guesthouse / B&B / apartment · 4★ Coverciano €43 -60%
3 Casa Micol Hotel · 3★ Historical Center €42 -61%
2 B&B Leopoldo and APARTEMENTS Hotel · 3★ Campo di Marte €38 -65%
1 Adre Majestic View Hotel · 3★ Historical Center €37 -66%

How to read the table

Price — the asking price for the stated terms
Vs median — difference from €108
No price — the place is sold out or closed

Proof of measurement

✓208 places checked
✓198 returned a price
✓Measured: 25.10.2026, 02:34
✓Source: public asking prices

Each row is one place on that night: name, type, district and asking price — exactly as measured. A place whose name we have not learned yet gets a dash, never an invented name. Source: public asking prices on hotel sites — hotels and listed rentals. Rental-only listings are not in this list.

Benchmark: what the numbers show

Florence · selected night: 6 January 2027

Weekend vs weekdays
+13%
Friday and Saturday: €111
Monday–Thursday: €98
Priciest night in the window
€257
31 December 2026 · 190 available offers
Availability that night
95%
198 of 208 places with a price
  • Friday and Saturday: median €111. Monday to Thursday: €98. The difference is +13% — 21 and 40 measured nights.
  • The priciest measured night in the window is 31 December 2026: a median of €257 across 190 offers.
  • On the night of 15 January 2027, half the places sat between €84 and €132 — 198 offers out of 208 checked.
  • Next event: San Nicola, 6 December 2026 — that night's median runs +21% against comparable nights around it.

Price distribution that night

Median €108

‹ €300 196
300–600 2
600–900 0
900–1500 0
› 1500 0

Which day of the week is priciest?

Each weekday's median across the window, against the whole window's median. Measured, not assumed.

Day Median vs window median
Saturday €123 +18%
Friday €108 +4%
Thursday €103 -1%
Wednesday €99 -5%
Sunday €98 -6%
Monday €98 -6%
Tuesday €98 -6%

Availability, night by night

0% 48% 96% 13 Nov 22 Jan

Places without a price are sold out or closed — counted, never estimated.

What you can do

  1. Type your base price under the selected night to see where it sits against the median.
  2. Check the pricey nights and the window's events.
  3. Change prices in your own extranet.
Back to the rate shop ↑

Statistics: Florence in numbers

Everything below was measured in the same 90-night window. Nothing is a forecast or an estimate.

Guest scores across the town

Average 8.7/10 across 927 places — 772 437 reviews in total. The hotel sites' scale and scores.

9–10 413
8–9 396
7–8 95
6–7 16
‹6 7

Your comp set by star rating — night of 15 January 2027

The median price of each category on that one night. A category with fewer than 3 prices is not printed.

5★ €162 · 5
4★ €118 · 96
3★ €93 · 78
2★ €85 · 11
1★ €52 · 3
unrated €100 · 3

Your comp set by district — night of 15 January 2027

The median price of priced places in each district that night. A district with fewer than 5 prices is not printed.

Historical Center €108 · 169
Gavinana - Galluzzo €102 · 5
Isolotto - Legnaia €89 · 5
Campo di Marte €84 · 9

“Last room”, night by night

The percentage of priced places where the site shows one room left. The site's number — it can be marketing, which is why we say so.

0% 45% 91% 13 Nov 22 Jan

How many offers fit under €100, night by night

The percentage of priced offers at or under one round ceiling — the whole window's median snapped to a round amount. Counted from the same nights that draw the curve above.

0% 34% 68% 13 Nov 22 Jan

Most: 13 December 2026 — 135 of 198 offers at or under €100. Fewest: 31 December 2026 — 0 of 190.

Friday–Saturday nights in Florence run +13% against Monday–Thursday nights.

How these numbers were made

1. Asking prices

The prices visible while searching, not the prices rooms sold for.

2. Same terms for everyone

One night, 2 adults, the same date and currency for every place.

3. No price ≠ zero

Sold-out or closed places are counted separately and never drag the median down.

✓ Every number carries a date, a sample and a source. Read the full method →

This town's months

More about Florence

Frequently asked questions from operators

What should I charge per night in Florence?

Comparable places in Florence ask €85–€134 a night; the middle is €104. The middle half of 295 places, measured 25 October 2026. That is the market's range, not a price for you: you set your rate.

What are properties in Florence asking per night?

The median asking price in Florence is €104 and the average is €124, from 208 places checked and measured 25 October 2026.

When is accommodation in Florence most expensive?

The priciest measured night in the window is 31 December 2026: the median asking price was €257, based on 190 available offers.

How much do events increase asking prices in Florence?

On the measured night of Capodanno, 1 January 2027, the median asking price was €188, based on 196 offers, and ran +32% against comparable nights.

What is the typical weekend premium in Florence?

The Friday–Saturday median asking price is €111, against €98 on Monday–Thursday: +13%.

How many properties were measured in Florence?

The window covers up to 208 checked properties per night across 71 measured nights.

Are these asking prices or completed bookings?

These are public asking prices visible while searching, not the prices of completed bookings.

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