Bed&MarketWhat should I charge per night in Santa Cruz (CA)?SCANNED 25 OCT 2026 · 73 PLACES
The median asking price in Santa Cruz (CA) is €132 and the average is €252, from 73 places checked and measured .
Prices shown in EUR, converted from USD, the currency we measured in. Somewhere else? See all markets
Comparable places in Santa Cruz (CA) ask €119–€276 a night; the middle is €163. The middle half of 153 places, measured .
That is the market's range, not a price for you: you set your rate.
| Your case | Places ask | Based on |
|---|---|---|
| B&B, guesthouse or apartment | €197 | 94 listings a night |
| Hotel | €132 | 60 places a night |
| Monday–Thursday night | €125 | 40 nights |
| Friday–Saturday night | €154 +24% | 19 nights |
| New Year's Day, 1 January 2027 | €172 +12% | 49 offers |
How much more can I charge on weekends in Santa Cruz (CA)?
Friday–Saturday nights in Santa Cruz (CA) ask $170, against $138 Monday–Thursday: +24%.
What should I charge during New Year's Day in Santa Cruz (CA)?
On 1 January 2027, the night of New Year's Day, places in Santa Cruz (CA) asked $190: +12% against comparable nights, from 49 offers.
What should I charge for my B&B or apartment in Santa Cruz (CA)?
B&Bs, guesthouses and apartments in Santa Cruz (CA) ask $218 a night, against $145 for hotels, from 94 listings a night.
Is my nightly rate too high for Santa Cruz (CA)?
Above $305 a night you ask more than 3 in 4 of 153 places in Santa Cruz (CA); under $131, less than 3 in 4. The middle half asks $131–$305.
What should a 3-star hotel charge per night in Santa Cruz (CA)?
On the night of 7 January 2027, places in Santa Cruz (CA) asked a median $145 at 3★ (15 places); $265 at 4★ (14 places); $128 at 2.5★ (9 places); $99 at 2★ (15 places).
Can I charge more with a high review score in Santa Cruz (CA)?
On the night of 7 January 2027, places in Santa Cruz (CA) with a guest score of 9 or more asked a median $250 a night (14 places): +112% against $118 for places scored under 8 (12 places).
Find my place →NIGHT BY NIGHT
When to charge more: median asking price by night
medianmiddle halfFri–Sat event public holiday
Refresh scan
Shown in EUR, converted from USD.
CITYSanta Cruz (CA)
DATESPick your nights
NOVEMBER 2026
MoTuWeThFrSaSu
DECEMBER 2026
MoTuWeThFrSaSu
€400€300€200€100€0
NEW YEAR'S DAYTHANKSGIVING DAYMARTIN LUTHER KING JR. DAYCHRISTMAS DAY
median
middle half
€138Tu
29€134We
30€141Th
31€172Fr
1€173Sa
2€134Su
3€139Mo
4
New Year's Day1 DAY
Fri 1 Jan
That night €172Nearby €154+12%
€123Mo
23€125Tu
24€125We
25€134Th
26€154Fr
27€161Sa
28€119Su
29
Thanksgiving Day1 DAY
Thu 26 Nov
That night €134Nearby €123+9%
15 NOV1 DEC1 JAN22 JAN
SELECTED NIGHTThursday, 7 January 2027
PLACETYPESTARSAREAPRICEVS MEDIAN
Gorgeous Santa Cruz Villa - Modern Beachside Paradise with NEW Hot Tub & Fast Wi-Fi5★€2 427+1745%
Peaceful Treehouse with Ocean View4★€1 153+777%
Charming 5 BD Victorian House by Beach Boardwalk4.5★€1 118+749%
6BD Downtown House Walk to Beach Boardwalk4.5★€1 118+749%
Spruce Beach Cottage - Walk to beach4.5★€657+399%
Seabright Breeze4.5★€559+325%
Casablanca Inn on The Beach4★€529+302%
Drift Inn, LLC2★€405+208%
Bay Front Inn - Downtown Santa Cruz2.5★€392+198%
Inn at Depot Hill4★€374+184%
La Bahia Hotel & Spa5★€339+158%
Capitola Beach Suites4★€307+133%
Chaminade Resort & Spa4★€271+106%
The Midtown Cottage- w/ Private Entrance and Views4★€248+88%
West Cliff Inn, A Four Sisters Inn4★€240+82%
Sea & Sand Inn3★€226+72%
Bella Notte, a ZenStay Hotel4★€219+66%
Capitola Hotel4★€194+48%
Dream Inn Santa Cruz4★€190+44%
Ocean Echo Inn & Beach Cottages4★€175+33%
Holiday Inn Express Hotel & Suites Santa Cruz By IHG2.5★€160+22%
Harbor Inn2★€153+16%
Hotel Paradox, Autograph Collection4★€150+14%
Fairfield by Marriott Inn & Suites Santa Cruz - Capitola2.5★€149+14%
Hampton Inn Santa Cruz3★€144+10%
Seaway Inn3★€144+10%
Hyatt Place Santa Cruz3★€141+7%
Courtyard by Marriott Santa Cruz3★€141+7%
The Inn at Pasatiempo3★€134+2%
Best Western Plus Capitola By-the-Sea Inn & Suites3★€132+0%
Fairfield by Marriott Inn & Suites Santa Cruz3★€132+0%
Hilton Santa Cruz/Scotts Valley3★€131-1%
Fern River Resort2★€127-3%
Marea Sol Hotel3★€125-5%
Best Western Plus All Suites Inn3★€123-7%
Hampton Inn Santa Cruz West3★€122-7%
Hotel Solares2.5★€121-8%
Edgewater Beach Inn€118-10%
Comfort Inn Santa Cruz North2.5★€116-12%
Mission Inn3★€114-14%
Quality Inn & Suites Capitola By the Sea2.5★€113-14%
Four Points by Sheraton Santa Cruz Scotts Valley3★€112-15%
Quality Inn Santa Cruz Downtown Area2.5★€108-18%
Riverside Inn & Suites2★€107-19%
Sunny Cove Motel3★€104-21%
The Aqua Pacific Hotel4★€104-21%
Comfort Inn Beach/Boardwalk Area2.5★€103-22%
Rio Vista Inn & Suites Santa Cruz4★€100-24%
Aqua Breeze Inn2★€93-29%
Hitching Post Studios Inn2★€93-29%
Carousel Beach Inn2★€93-30%
Ocean Pacific Lodge2★€89-32%
SureStay by Best Western Santa Cruz€86-35%
Beachview Inn2★€85-35%
Islander Motel Santa Cruz CA2★€83-37%
Torch Lite Inn at the Beach Boardwalk2★€80-40%
Motel Santa Cruz Santa Cruz2★€77-41%
Continental Inn2★€76-42%
Seaside Inn & Suites2.5★€73-45%
Surf City Inn & Suites2★€71-46%
FIRESIDE INN2★€63-52%
IN THE APP
Scan today and see every price behind a night
1Scan the town, about two minutes
2Click a night, see who asks what
3Events marked on the curve
NUMBERS
Prices spread across the town24 of 61 places on Thu 7 Jan.
‹€60€60–€120€120–€200€200–€300›€300
Saturdays run 22% above the windowFri + Sat are +24% on Mon–Thu (€154 vs €125).
Sat€161+22%
Fri€154+17%
Sun€125-5%
Tue€125-5%
Thu€125-5%
Mon€125-5%
Wed€125-5%
STATISTICS
Santa Cruz (CA) numbers to set your rate
Prices by district
7 JANMEDIAN · PLACES
Capitola€1946
Santa Cruz City Center€12141
Prices by star rating
7 JANMEDIAN · PLACES
4.5★€1 1184
4★€24014
3★€13215
2.5★€1169
2★€8915
Guest scores
8.5/10 · 71 places · 24 089 reviews
9–108–97–86–7‹6
The hotel sites' scale and scores. Point at a bar to read it above.
€163Median · 73 places€121Santa Cruz City Center€194Capitola
WHAT BED&MARKET IS FOR
Know what Santa Cruz (CA) asks for a night
Bed&Market reads the public asking price of every hotel, apartment and B&B in Santa Cruz (CA), night by night, so you can tell a fair price from an expensive one and see why.
Hosts & hotel ownersSee what places like yours ask each night, where your own price sits, and which events move the town.Start free
TravellersCheck whether a price is fair for that night, or whether the whole town is simply expensive then.Pick a night
Investors & analystsSeasons, weekends against weekdays, and every night's numbers as a spreadsheet.See the nights
Public asking prices on hotel sites and rentals for 1 night, 2 adults: 65 places checked, 61 priced, sold-out places counted apart. Read the full method
FAQ
Pricing questions from hosts
What should I charge per night in Santa Cruz (CA)?+
Comparable places in Santa Cruz (CA) ask $131–$305 a night; the middle is $180. The middle half of 153 places, measured 25 October 2026. That is the market's range, not a price for you: you set your rate.
How much more can I charge on weekends in Santa Cruz (CA)?+
Friday–Saturday nights in Santa Cruz (CA) ask $170, against $138 Monday–Thursday: +24%.
What should I charge during New Year's Day in Santa Cruz (CA)?+
On 1 January 2027, the night of New Year's Day, places in Santa Cruz (CA) asked $190: +12% against comparable nights, from 49 offers.
What should I charge for my B&B or apartment in Santa Cruz (CA)?+
B&Bs, guesthouses and apartments in Santa Cruz (CA) ask $218 a night, against $145 for hotels, from 94 listings a night.
Is my nightly rate too high for Santa Cruz (CA)?+
Above $305 a night you ask more than 3 in 4 of 153 places in Santa Cruz (CA); under $131, less than 3 in 4. The middle half asks $131–$305.
What should a 3-star hotel charge per night in Santa Cruz (CA)?+
On the night of 7 January 2027, places in Santa Cruz (CA) asked a median $145 at 3★ (15 places); $265 at 4★ (14 places); $128 at 2.5★ (9 places); $99 at 2★ (15 places).
Can I charge more with a high review score in Santa Cruz (CA)?+
On the night of 7 January 2027, places in Santa Cruz (CA) with a guest score of 9 or more asked a median $250 a night (14 places): +112% against $118 for places scored under 8 (12 places).
What are properties in Santa Cruz (CA) asking per night?+
The median asking price in Santa Cruz (CA) is $145 and the average is $279, from 73 places checked and measured 25 October 2026.
When is accommodation in Santa Cruz (CA) most expensive?+
The priciest measured night in the window is 16 January 2027: the median asking price was $207, based on 50 available offers.
How many properties were measured in Santa Cruz (CA)?+
The window covers up to 73 checked properties per night across 69 measured nights.
Are these asking prices or completed bookings?+
These are public asking prices visible while searching, not the prices of completed bookings.