Bed&MarketWhat should I charge per night in Santa Cruz (CA)?SCANNED 25 OCT 2026 · 73 PLACES
The median asking price in Santa Cruz (CA) is CHF 122 and the average is CHF 234, from 73 places checked and measured .
Prices shown in CHF, converted from USD, the currency we measured in. Somewhere else? See all markets
Comparable places in Santa Cruz (CA) ask CHF 110–CHF 256 a night; the middle is CHF 151. The middle half of 153 places, measured .
That is the market's range, not a price for you: you set your rate.
| Your case | Places ask | Based on |
|---|---|---|
| B&B, guesthouse or apartment | CHF 183 | 94 listings a night |
| Hotel | CHF 122 | 60 places a night |
| Monday–Thursday night | CHF 115 | 40 nights |
| Friday–Saturday night | CHF 143 +24% | 19 nights |
| New Year's Day, 1 January 2027 | CHF 160 +12% | 49 offers |
How much more can I charge on weekends in Santa Cruz (CA)?
Friday–Saturday nights in Santa Cruz (CA) ask $170, against $138 Monday–Thursday: +24%.
What should I charge during New Year's Day in Santa Cruz (CA)?
On 1 January 2027, the night of New Year's Day, places in Santa Cruz (CA) asked $190: +12% against comparable nights, from 49 offers.
What should I charge for my B&B or apartment in Santa Cruz (CA)?
B&Bs, guesthouses and apartments in Santa Cruz (CA) ask $218 a night, against $145 for hotels, from 94 listings a night.
Is my nightly rate too high for Santa Cruz (CA)?
Above $305 a night you ask more than 3 in 4 of 153 places in Santa Cruz (CA); under $131, less than 3 in 4. The middle half asks $131–$305.
What should a 3-star hotel charge per night in Santa Cruz (CA)?
On the night of 7 January 2027, places in Santa Cruz (CA) asked a median $145 at 3★ (15 places); $265 at 4★ (14 places); $128 at 2.5★ (9 places); $99 at 2★ (15 places).
Can I charge more with a high review score in Santa Cruz (CA)?
On the night of 7 January 2027, places in Santa Cruz (CA) with a guest score of 9 or more asked a median $250 a night (14 places): +112% against $118 for places scored under 8 (12 places).
Find my place →NIGHT BY NIGHT
When to charge more: median asking price by night
medianmiddle halfFri–Sat event public holiday
Refresh scan
Shown in CHF, converted from USD.
CITYSanta Cruz (CA)
DATESPick your nights
NOVEMBER 2026
MoTuWeThFrSaSu
DECEMBER 2026
MoTuWeThFrSaSu
CHF 400CHF 300CHF 200CHF 100CHF 0
NEW YEAR'S DAYTHANKSGIVING DAYMARTIN LUTHER KING JR. DAYCHRISTMAS DAY
median
middle half
CHF 128Tu
29CHF 124We
30CHF 130Th
31CHF 160Fr
1CHF 160Sa
2CHF 124Su
3CHF 129Mo
4
New Year's Day1 DAY
Fri 1 Jan
That night CHF 160Nearby CHF 143+12%
CHF 114Mo
23CHF 115Tu
24CHF 115We
25CHF 124Th
26CHF 143Fr
27CHF 149Sa
28CHF 110Su
29
Thanksgiving Day1 DAY
Thu 26 Nov
That night CHF 124Nearby CHF 114+9%
CHF 156Fr
15CHF 173Sa
16CHF 124Su
17CHF 121Mo
18CHF 124Tu
19CHF 122We
20CHF 115Th
21
Martin Luther King Jr. Day1 DAY
Mon 18 Jan
That night CHF 121Nearby CHF 122-1%
CHF 108Tu
22CHF 112We
23CHF 115Th
24CHF 128Fr
25CHF 143Sa
26CHF 125Su
27CHF 124Mo
28
Christmas Day1 DAY
Fri 25 Dec
That night CHF 128Nearby CHF 137-7%
15 NOV1 DEC1 JAN22 JAN
SELECTED NIGHTThursday, 7 January 2027
PLACETYPESTARSAREAPRICEVS MEDIAN
Gorgeous Santa Cruz Villa - Modern Beachside Paradise with NEW Hot Tub & Fast Wi-Fi5★CHF 2 249+1745%
Peaceful Treehouse with Ocean View4★CHF 1 069+777%
Charming 5 BD Victorian House by Beach Boardwalk4.5★CHF 1 036+749%
6BD Downtown House Walk to Beach Boardwalk4.5★CHF 1 036+749%
Spruce Beach Cottage - Walk to beach4.5★CHF 609+399%
Seabright Breeze4.5★CHF 518+325%
Casablanca Inn on The Beach4★CHF 490+302%
Drift Inn, LLC2★CHF 375+208%
Bay Front Inn - Downtown Santa Cruz2.5★CHF 363+198%
Inn at Depot Hill4★CHF 346+184%
La Bahia Hotel & Spa5★CHF 314+158%
Capitola Beach Suites4★CHF 284+133%
Chaminade Resort & Spa4★CHF 252+106%
The Midtown Cottage- w/ Private Entrance and Views4★CHF 229+88%
West Cliff Inn, A Four Sisters Inn4★CHF 222+82%
Sea & Sand Inn3★CHF 210+72%
Bella Notte, a ZenStay Hotel4★CHF 203+66%
Capitola Hotel4★CHF 180+48%
Dream Inn Santa Cruz4★CHF 176+44%
Ocean Echo Inn & Beach Cottages4★CHF 162+33%
Holiday Inn Express Hotel & Suites Santa Cruz By IHG2.5★CHF 148+22%
Harbor Inn2★CHF 142+16%
Hotel Paradox, Autograph Collection4★CHF 139+14%
Fairfield by Marriott Inn & Suites Santa Cruz - Capitola2.5★CHF 138+14%
Hampton Inn Santa Cruz3★CHF 134+10%
Seaway Inn3★CHF 134+10%
Hyatt Place Santa Cruz3★CHF 131+7%
Courtyard by Marriott Santa Cruz3★CHF 130+7%
The Inn at Pasatiempo3★CHF 124+2%
Best Western Plus Capitola By-the-Sea Inn & Suites3★CHF 122+0%
Fairfield by Marriott Inn & Suites Santa Cruz3★CHF 122+0%
Hilton Santa Cruz/Scotts Valley3★CHF 121-1%
Fern River Resort2★CHF 118-3%
Marea Sol Hotel3★CHF 115-5%
Best Western Plus All Suites Inn3★CHF 114-7%
Hampton Inn Santa Cruz West3★CHF 113-7%
Hotel Solares2.5★CHF 112-8%
Edgewater Beach InnCHF 109-10%
Comfort Inn Santa Cruz North2.5★CHF 107-12%
Mission Inn3★CHF 105-14%
Quality Inn & Suites Capitola By the Sea2.5★CHF 105-14%
Four Points by Sheraton Santa Cruz Scotts Valley3★CHF 104-15%
Quality Inn Santa Cruz Downtown Area2.5★CHF 100-18%
Riverside Inn & Suites2★CHF 99-19%
Sunny Cove Motel3★CHF 97-21%
The Aqua Pacific Hotel4★CHF 96-21%
Comfort Inn Beach/Boardwalk Area2.5★CHF 95-22%
Rio Vista Inn & Suites Santa Cruz4★CHF 92-24%
Aqua Breeze Inn2★CHF 86-29%
Hitching Post Studios Inn2★CHF 86-29%
Carousel Beach Inn2★CHF 86-30%
Ocean Pacific Lodge2★CHF 83-32%
SureStay by Best Western Santa CruzCHF 80-35%
Beachview Inn2★CHF 79-35%
Islander Motel Santa Cruz CA2★CHF 77-37%
Torch Lite Inn at the Beach Boardwalk2★CHF 74-40%
Motel Santa Cruz Santa Cruz2★CHF 71-41%
Continental Inn2★CHF 71-42%
Seaside Inn & Suites2.5★CHF 67-45%
Surf City Inn & Suites2★CHF 65-46%
FIRESIDE INN2★CHF 59-52%
IN THE APP
Scan today and see every price behind a night
1Scan the town, about two minutes
2Click a night, see who asks what
3Events marked on the curve
NUMBERS
Prices spread across the town28 of 61 places on Thu 7 Jan.
‹CHF 60CHF 60–CHF 120CHF 120–CHF 200CHF 200–CHF 300›CHF 300
Saturdays run 22% above the windowFri + Sat are +24% on Mon–Thu (CHF 143 vs CHF 115).
SatCHF 149+22%
FriCHF 143+17%
SunCHF 115-5%
TueCHF 115-5%
ThuCHF 115-5%
MonCHF 115-5%
WedCHF 115-5%
STATISTICS
Santa Cruz (CA) numbers to set your rate
Prices by district
7 JANMEDIAN · PLACES
CapitolaCHF 1806
Santa Cruz City CenterCHF 11241
Prices by star rating
7 JANMEDIAN · PLACES
4.5★CHF 1 0364
4★CHF 22214
3★CHF 12215
2.5★CHF 1079
2★CHF 8315
Guest scores
8.5/10 · 71 places · 24 089 reviews
9–108–97–86–7‹6
The hotel sites' scale and scores. Point at a bar to read it above.
CHF 151Median · 73 placesCHF 112Santa Cruz City CenterCHF 180Capitola
WHAT BED&MARKET IS FOR
Know what Santa Cruz (CA) asks for a night
Bed&Market reads the public asking price of every hotel, apartment and B&B in Santa Cruz (CA), night by night, so you can tell a fair price from an expensive one and see why.
Hosts & hotel ownersSee what places like yours ask each night, where your own price sits, and which events move the town.Start free
TravellersCheck whether a price is fair for that night, or whether the whole town is simply expensive then.Pick a night
Investors & analystsSeasons, weekends against weekdays, and every night's numbers as a spreadsheet.See the nights
Public asking prices on hotel sites and rentals for 1 night, 2 adults: 65 places checked, 61 priced, sold-out places counted apart. Read the full method
FAQ
Pricing questions from hosts
What should I charge per night in Santa Cruz (CA)?+
Comparable places in Santa Cruz (CA) ask $131–$305 a night; the middle is $180. The middle half of 153 places, measured 25 October 2026. That is the market's range, not a price for you: you set your rate.
How much more can I charge on weekends in Santa Cruz (CA)?+
Friday–Saturday nights in Santa Cruz (CA) ask $170, against $138 Monday–Thursday: +24%.
What should I charge during New Year's Day in Santa Cruz (CA)?+
On 1 January 2027, the night of New Year's Day, places in Santa Cruz (CA) asked $190: +12% against comparable nights, from 49 offers.
What should I charge for my B&B or apartment in Santa Cruz (CA)?+
B&Bs, guesthouses and apartments in Santa Cruz (CA) ask $218 a night, against $145 for hotels, from 94 listings a night.
Is my nightly rate too high for Santa Cruz (CA)?+
Above $305 a night you ask more than 3 in 4 of 153 places in Santa Cruz (CA); under $131, less than 3 in 4. The middle half asks $131–$305.
What should a 3-star hotel charge per night in Santa Cruz (CA)?+
On the night of 7 January 2027, places in Santa Cruz (CA) asked a median $145 at 3★ (15 places); $265 at 4★ (14 places); $128 at 2.5★ (9 places); $99 at 2★ (15 places).
Can I charge more with a high review score in Santa Cruz (CA)?+
On the night of 7 January 2027, places in Santa Cruz (CA) with a guest score of 9 or more asked a median $250 a night (14 places): +112% against $118 for places scored under 8 (12 places).
What are properties in Santa Cruz (CA) asking per night?+
The median asking price in Santa Cruz (CA) is $145 and the average is $279, from 73 places checked and measured 25 October 2026.
When is accommodation in Santa Cruz (CA) most expensive?+
The priciest measured night in the window is 16 January 2027: the median asking price was $207, based on 50 available offers.
How many properties were measured in Santa Cruz (CA)?+
The window covers up to 73 checked properties per night across 69 measured nights.
Are these asking prices or completed bookings?+
These are public asking prices visible while searching, not the prices of completed bookings.