What should I charge per night in Santa Cruz (CA)?SCANNED 25 OCT 2026 · 73 PLACES

The median asking price in Santa Cruz (CA) is $146 and the average is $279, from 73 places checked and measured .

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What can I charge?
$584
$210
$145
$119
$92
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Comparable places in Santa Cruz (CA) ask $132–$305 a night; the middle is $180. The middle half of 153 places, measured .

That is the market's range, not a price for you: you set your rate.

Your case Places ask Based on
B&B, guesthouse or apartment $218 94 listings a night
Hotel $146 60 places a night
Monday–Thursday night $138 40 nights
Friday–Saturday night $174 +26% 20 nights
New Year's Day, 1 January 2027 $190 +12% 49 offers

How much more can I charge on weekends in Santa Cruz (CA)?

Friday–Saturday nights in Santa Cruz (CA) ask $174, against $138 Monday–Thursday: +26%.

What should I charge during New Year's Day in Santa Cruz (CA)?

On 1 January 2027, the night of New Year's Day, places in Santa Cruz (CA) asked $190: +12% against comparable nights, from 49 offers.

What should I charge for my B&B or apartment in Santa Cruz (CA)?

B&Bs, guesthouses and apartments in Santa Cruz (CA) ask $218 a night, against $146 for hotels, from 94 listings a night.

Is my nightly rate too high for Santa Cruz (CA)?

Above $305 a night you ask more than 3 in 4 of 153 places in Santa Cruz (CA); under $132, less than 3 in 4. The middle half asks $132–$305.

What should a 3-star hotel charge per night in Santa Cruz (CA)?

On the night of 7 January 2027, places in Santa Cruz (CA) asked a median $145 at 3★ (15 places); $265 at 4★ (14 places); $128 at 2.5★ (9 places); $99 at 2★ (15 places).

Can I charge more with a high review score in Santa Cruz (CA)?

On the night of 7 January 2027, places in Santa Cruz (CA) with a guest score of 9 or more asked a median $250 a night (14 places): +112% against $118 for places scored under 8 (12 places).

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CITYSanta Cruz (CA)
CITY · SANTA CRUZ (CA)
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DATESPick your nights
$400$300$200$100$0
NEW YEAR'S DAYTHANKSGIVING DAYMARTIN LUTHER KING JR. DAYCHRISTMAS DAY
14 NOV1 DEC1 JAN22 JAN
SELECTED NIGHTThursday, 7 January 2027
Median$145
Middle half$115–$250
Places priced61 / 65
Sold out or closed4
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Your priceThu 7 Jan
middle half $115–$250median $145
Places asking less than you
Your rank of 61
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Showing 61 of 61 places priced on Thu 7 Jan
PLACETYPESTARSAREAPRICEVS MEDIAN
Gorgeous Santa Cruz Villa - Modern Beachside Paradise with NEW Hot Tub & Fast Wi-FiRoom in a home5★Twin Lakes$2 682+1745%
Peaceful Treehouse with Ocean ViewRoom in a home4★Aptos$1 275+777%
Charming 5 BD Victorian House by Beach BoardwalkRoom in a home4.5★Santa Cruz City Center$1 235+749%
6BD Downtown House Walk to Beach BoardwalkRoom in a home4.5★Santa Cruz City Center$1 235+749%
Spruce Beach Cottage - Walk to beachRoom in a home4.5★Aptos$726+399%
Seabright BreezeRoom in a home4.5★Live Oak$618+325%
Casablanca Inn on The BeachHotel4★Santa Cruz City Center$584+302%
Drift Inn, LLCHotel2★Santa Cruz City Center$447+208%
Bay Front Inn - Downtown Santa CruzHotel2.5★Santa Cruz City Center$433+198%
Inn at Depot HillHotel4★Capitola$413+184%
La Bahia Hotel & SpaHotel5★Santa Cruz City Center$375+158%
Capitola Beach SuitesHotel4★Capitola$339+133%
Chaminade Resort & SpaHotel4★Live Oak$300+106%
The Midtown Cottage- w/ Private Entrance and ViewsRoom in a home4★Santa Cruz City Center$274+88%
West Cliff Inn, A Four Sisters InnHotel4★Santa Cruz City Center$265+82%
Sea & Sand InnHotel3★Santa Cruz City Center$250+72%
Bella Notte, a ZenStay HotelHotel4★Twin Lakes$242+66%
Capitola HotelHotel4★Capitola$215+48%
Dream Inn Santa CruzHotel4★Santa Cruz City Center$210+44%
Ocean Echo Inn & Beach CottagesHotel4★Twin Lakes$193+33%
Holiday Inn Express Hotel & Suites Santa Cruz By IHGHotel2.5★Santa Cruz City Center$177+22%
Harbor InnHotel2★Live Oak$169+16%
Hotel Paradox, Autograph CollectionHotel4★Santa Cruz City Center$166+14%
Fairfield by Marriott Inn & Suites Santa Cruz - CapitolaHotel2.5★Capitola$165+14%
Hampton Inn Santa CruzHotel3★Santa Cruz City Center$160+10%
Seaway InnHotel3★Santa Cruz City Center$160+10%
Hyatt Place Santa CruzHotel3★Santa Cruz City Center$156+7%
Courtyard by Marriott Santa CruzHotel3★Santa Cruz City Center$156+7%
The Inn at PasatiempoHotel3★Pasatiempo$148+2%
Best Western Plus Capitola By-the-Sea Inn & SuitesHotel3★Capitola$146+0%
Fairfield by Marriott Inn & Suites Santa CruzHotel3★Santa Cruz City Center$145+0%
Hilton Santa Cruz/Scotts ValleyHotel3★Scotts Valley$145-1%
Fern River ResortHotel2★Felton$140-3%
Marea Sol HotelHotel3★Santa Cruz City Center$138-5%
Best Western Plus All Suites InnHotel3★Santa Cruz City Center$136-7%
Hampton Inn Santa Cruz WestHotel3★Santa Cruz City Center$135-7%
Hotel SolaresHotel2.5★Santa Cruz City Center$133-8%
Edgewater Beach InnHotelSanta Cruz City Center$131-10%
Comfort Inn Santa Cruz NorthHotel2.5★Santa Cruz City Center$128-12%
Mission InnHotel3★Santa Cruz City Center$126-14%
Quality Inn & Suites Capitola By the SeaHotel2.5★Capitola$125-14%
Four Points by Sheraton Santa Cruz Scotts ValleyHotel3★Scotts Valley$124-15%
Quality Inn Santa Cruz Downtown AreaHotel2.5★Santa Cruz City Center$119-18%
Riverside Inn & SuitesHotel2★Santa Cruz City Center$118-19%
Sunny Cove MotelHotel3★Twin Lakes$115-21%
The Aqua Pacific HotelHotel4★Santa Cruz City Center$115-21%
Comfort Inn Beach/Boardwalk AreaHotel2.5★Santa Cruz City Center$114-22%
Rio Vista Inn & Suites Santa CruzHotel4★Santa Cruz City Center$110-24%
Aqua Breeze InnHotel2★Santa Cruz City Center$103-29%
Hitching Post Studios InnHotel2★Live Oak$103-29%
Carousel Beach InnHotel2★Santa Cruz City Center$102-30%
Ocean Pacific LodgeHotel2★Santa Cruz City Center$99-32%
SureStay by Best Western Santa CruzHotelSanta Cruz City Center$95-35%
Beachview InnHotel2★Santa Cruz City Center$94-35%
Islander Motel Santa Cruz CAHotel2★Santa Cruz City Center$92-37%
Torch Lite Inn at the Beach BoardwalkHotel2★Santa Cruz City Center$88-40%
Motel Santa Cruz Santa CruzHotel2★Santa Cruz City Center$85-41%
Continental InnHotel2★Santa Cruz City Center$84-42%
Seaside Inn & SuitesHotel2.5★Santa Cruz City Center$80-45%
Surf City Inn & SuitesHotel2★Santa Cruz City Center$78-46%
FIRESIDE INNHotel2★Santa Cruz City Center$70-52%
Santa Cruz (CA): median asking price per night, 14 November 2026 – 22 January 2027 · up to 73 properties per night · 2 adults · 1 night
NIGHTMEDIANMIDDLE HALFPRICED
$193$141–$27156
$137$97–$21368
$133$93–$19165
$136$97–$21366
$135$99–$21165
$136$93–$20065
$165$124–$24561
$192$146–$28256
$135$100–$20362
$136$100–$18060
$138$99–$18260
$138$99–$22054
$148$112–$25947
$170$125–$28547
$177$128–$23351
$131$99–$19963
$132$100–$23763
$132$100–$24463
$137$101–$23864
$132$101–$22766
$162$121–$29459
$170$120–$25057
$138$102–$25566
$138$102–$22164
$137$101–$26664
$138$105–$24964
$136$94–$26666
$162$119–$27560
$165$127–$25958
$138$105–$25565
$137$103–$25663
$138$103–$24864
$138$102–$25264
$136$102–$23866
$164$120–$26158
$162$119–$22654
$132$102–$25564
$132$102–$26263
$129$102–$19360
$133$100–$18757
$138$111–$21053
$152$120–$19448
$170$129–$22650
$149$112–$24756
$148$112–$24758
$152$112–$24858
$148$114–$21657
$156$134–$22551
$190$143–$31749
$191$152–$29950
$148$114–$24761
$154$114–$25059
$146$119–$25059
$147$115–$25059
$145$115–$25061
$180$137–$29555
$187$143–$34354
$144$114–$25061
$144$115–$25059
$146$115–$24858
$148$115–$26959
$145$114–$24361
$186$133–$35154
$207$143–$36350
$148$119–$31659
$145$115–$22360
$148$115–$21760
$146$115–$22660
$138$115–$25061
$174$133–$29154
IN THE APP

Scan today and see every price behind a night

1Scan the town, about two minutes
2Click a night, see who asks what
3Events marked on the curve
NUMBERS
Most of the town asks $80–$15031 of 61 places on Thu 7 Jan.
2
31
9
9
10
‹$80$80–$150$150–$200$200–$400›$400
Saturdays run 28% above the windowFri + Sat are +26% on Mon–Thu ($174 vs $138).
Sat$187+28%
Fri$170+17%
Sun$138-6%
Tue$138-6%
Thu$138-6%
Mon$138-6%
Wed$138-6%
STATISTICS

Santa Cruz (CA) numbers to set your rate

Prices by district
7 JANMEDIAN · PLACES
Capitola$2156
Santa Cruz City Center$13341
Prices by star rating
7 JANMEDIAN · PLACES
4.5★$1 2354
4★$26514
3★$14515
2.5★$1289
2★$9915
Guest scores
8.5/10 · 71 places · 24 089 reviews
20
34
13
4
0
9–108–97–86–7‹6
The hotel sites' scale and scores. Point at a bar to read it above.
$180Median · 73 places$133Santa Cruz City Center$215Capitola
WHAT BED&MARKET IS FOR

Know what Santa Cruz (CA) asks for a night

Bed&Market reads the public asking price of every hotel, apartment and B&B in Santa Cruz (CA), night by night, so you can tell a fair price from an expensive one and see why.

Hosts & hotel ownersSee what places like yours ask each night, where your own price sits, and which events move the town.Start free
TravellersCheck whether a price is fair for that night, or whether the whole town is simply expensive then.Pick a night
Investors & analystsSeasons, weekends against weekdays, and every night's numbers as a spreadsheet.See the nights

Public asking prices on hotel sites and rentals for 1 night, 2 adults: 65 places checked, 61 priced, sold-out places counted apart. Read the full method

FAQ

Pricing questions from hosts

What should I charge per night in Santa Cruz (CA)?+
Comparable places in Santa Cruz (CA) ask $132–$305 a night; the middle is $180. The middle half of 153 places, measured 25 October 2026. That is the market's range, not a price for you: you set your rate.
How much more can I charge on weekends in Santa Cruz (CA)?+
Friday–Saturday nights in Santa Cruz (CA) ask $174, against $138 Monday–Thursday: +26%.
What should I charge during New Year's Day in Santa Cruz (CA)?+
On 1 January 2027, the night of New Year's Day, places in Santa Cruz (CA) asked $190: +12% against comparable nights, from 49 offers.
What should I charge for my B&B or apartment in Santa Cruz (CA)?+
B&Bs, guesthouses and apartments in Santa Cruz (CA) ask $218 a night, against $146 for hotels, from 94 listings a night.
Is my nightly rate too high for Santa Cruz (CA)?+
Above $305 a night you ask more than 3 in 4 of 153 places in Santa Cruz (CA); under $132, less than 3 in 4. The middle half asks $132–$305.
What should a 3-star hotel charge per night in Santa Cruz (CA)?+
On the night of 7 January 2027, places in Santa Cruz (CA) asked a median $145 at 3★ (15 places); $265 at 4★ (14 places); $128 at 2.5★ (9 places); $99 at 2★ (15 places).
Can I charge more with a high review score in Santa Cruz (CA)?+
On the night of 7 January 2027, places in Santa Cruz (CA) with a guest score of 9 or more asked a median $250 a night (14 places): +112% against $118 for places scored under 8 (12 places).
What are properties in Santa Cruz (CA) asking per night?+
The median asking price in Santa Cruz (CA) is $146 and the average is $279, from 73 places checked and measured 25 October 2026.
When is accommodation in Santa Cruz (CA) most expensive?+
The priciest measured night in the window is 16 January 2027: the median asking price was $207, based on 50 available offers.
How many properties were measured in Santa Cruz (CA)?+
The window covers up to 73 checked properties per night across 70 measured nights.
Are these asking prices or completed bookings?+
These are public asking prices visible while searching, not the prices of completed bookings.