What should I charge per night in Naples (FL)?SCANNED 26 OCT 2026 · 109 PLACES

The median asking price in Naples (FL) is $372 and the average is $471, from 109 places checked and measured .

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What can I charge?
$865
$487
$367
$249
$132
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Comparable places in Naples (FL) ask $135–$379 a night; the middle is $216. The middle half of 173 places, measured .

That is the market's range, not a price for you: you set your rate.

Your case Places ask Based on
B&B, guesthouse or apartment $159 92 listings a night
Hotel $372 79 places a night
Monday–Thursday night $352 40 nights
Friday–Saturday night $394 +12% 22 nights
Christmas Day, 25 December 2026 $456 +3% 62 offers

How much more can I charge on weekends in Naples (FL)?

Friday–Saturday nights in Naples (FL) ask $394, against $352 Monday–Thursday: +12%.

What should I charge during Christmas Day in Naples (FL)?

On 25 December 2026, the night of Christmas Day, places in Naples (FL) asked $456: +3% against comparable nights, from 62 offers.

What should I charge for my B&B or apartment in Naples (FL)?

B&Bs, guesthouses and apartments in Naples (FL) ask $159 a night, against $372 for hotels, from 92 listings a night.

Is my nightly rate too high for Naples (FL)?

Above $379 a night you ask more than 3 in 4 of 173 places in Naples (FL); under $135, less than 3 in 4. The middle half asks $135–$379.

What should a 4-star hotel charge per night in Naples (FL)?

On the night of 3 December 2026, places in Naples (FL) asked a median $357 at 4★ (23 places); $588 at 5★ (7 places); $647 at 4.5★ (18 places); $406 at 3.5★ (6 places); $367 at 3★ (12 places); $147 at 2.5★ (8 places); $132 at 2★ (5 places).

Can I charge more with a high review score in Naples (FL)?

On the night of 3 December 2026, places in Naples (FL) with a guest score of 9 or more asked a median $469 a night (37 places): +37% against $341 for places scored under 8 (9 places).

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When to charge more: median asking price by night

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CITYNaples (FL)
CITY · NAPLES (FL)
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DATESPick your nights
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CHRISTMAS DAYMARTIN LUTHER KING JR. DAYNEW YEAR'S DAYTHANKSGIVING DAY
13 NOV1 DEC1 JAN23 JAN
SELECTED NIGHTThursday, 3 December 2026
Median$367
Middle half$236–$576
Places priced79 / 85
Sold out or closed6
MEMBERS FEATURELog in to compare your priceSee where sits against every place priced that night, and how many ask less. Free, no card.
Your priceThu 3 Dec
middle half $236–$576median $367
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Your rank of 79
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Showing 79 of 79 places priced on Thu 3 Dec
PLACETYPESTARSAREAPRICEVS MEDIAN
Tranquil Oasis Retreat in Golden Gate EstatesRoom in a home4.5★Rural Estates$1 577+330%
The Ritz-Carlton, NaplesHotel5★Pelican Bay$1 375+275%
Villa Del Mare at The Beach w 4 En-suitesRoom in a home4.5★North Naples$1 330+262%
Olam Villa Secret Room Cinema Air HockeyRoom in a home4.5★East Naples$1 140+211%
Naples OasisRoom in a home3.5★East Naples$916+150%
Sunny Naples Escape-Pool Hot Tub-9 min to beachRoom in a home4.5★North Naples$896+144%
Hotel EscalanteHotel4★Old Naples$890+142%
The Ritz-Carlton Naples, TiburónHotel5★North Naples$880+140%
Casa Del Mare at the Beach 2 bd rms W King BedsRoom in a home4.5★North Naples$865+136%
Casa del SolHome or guesthouse4.5★East Naples$775+111%
SUPERB LAKESIDE VILLA WITH PRIVATE POOL NAPLESRoom in a home4.5★Central Naples$738+101%
LaPlaya Beach & Golf ResortHotel4.5★Pelican Bay$691+88%
Central Naples Pool HomeRoom in a home5★Central Naples$673+83%
Private Finca on 2 Acres with PoolRoom in a home4.5★Rural Estates$647+76%
The Inn On FifthHotel4★Old Naples$646+76%
3BR Near Beach with 2 King Suites, Pool and BBQRoom in a home3.5★North Naples$629+72%
3BR Getaway • Pool Access • Screened LanaiHome or guesthouse3★Central Naples$619+69%
Naples GetawayRoom in a home5★North Naples$588+60%
Gated Luxury Golf & Beach Retreat with Heated Pool - Minutes from Downtown Naples and Marco IslandRoom in a home5★Tamiami Trail E$585+59%
Sunset Villa Pool & Spa Near The BeachRoom in a home4.5★Central Naples$576+57%
Del Mar VillaRoom in a home5★North Naples$525+43%
Casa Bella Naples Vacation HomeRoom in a home4.5★North Naples$492+34%
AC Hotel Naples 5th AvenueHotel4★Redevelopment Area$487+33%
The Goodland Bay CottageRoom in a home3★Waterfront/beach$487+33%
Vanderbilt Drive Suites New Studio Suite is the Closest Studio Suite to the Beach in Naples ParkRoom in a home4.5★North Naples$481+31%
The Nesting GemRoom in a home4★Rural Estates$469+28%
Waterfront Home Fire Pit Outdoor Bar KayaksHome or guesthouse4★North Naples$468+27%
Serene Naples Retreat: Golf-Resort Pool-Tennis-GymRoom in a home5★South Naples$466+27%
Noel Real EstateRoom in a home4★East Naples$448+22%
Modern 3BR • Smart TVs • Near Downtown NaplesHome or guesthouse3★East Naples$441+20%
Hilton NaplesHotel4★Park Shore$407+11%
Hyatt House Naples/5th AvenueHotel3.5★Redevelopment Area$406+11%
Bellasera ResortHotel4★Redevelopment Area$406+11%
Staybridge Suites - Naples - Marco Island By IHGHotel3★South Naples$404+10%
Naples Bay Resort & MarinaHotel4★Redevelopment Area$385+5%
Beach Bungalow - Pool Bikes & Beach - Paddle Board IncludedRoom in a home3★North Naples$369+1%
Charming Beach Cottage with Hot Tub only 1 Mile to Gulf!Room in a home4★Central Naples$368+0%
Cove Inn on Naples BayHotel2★Old Naples$368+0%
Courtyard by Marriott NaplesHotel3★Central Naples$367+0%
Vanderbilt Palms Retreat,Walk,Bike to Beach,Large fenced yard, 2BD2BARoom in a home4.5★North Naples$367+0%
5 O'Clock Somewhere Near BEACHRoom in a home4★North Naples$362-1%
SEASCAPE COZY BEACH HOME only half mile TO OCEAN and BEACH SLEEPS 6Room in a home4★North Naples$357-3%
SEA LA VIE COZY BEACH HOME ON 500 BLOCK, Walk to beach only half mile away, SLEEPS 6Room in a home4★North Naples$352-4%
Holiday Inn Express Naples South - I-75 By IHGHotel2.5★South Naples$350-5%
Beach Getaway,Walk orBike to beach,Fenced for doggie, Large DrivewayRoom in a home4.5★North Naples$341-7%
697 NEAR BEACH, FENCED DOGGIE Area, COZY BEACH HOME, LARGE DRIVEWAYRoom in a home4.5★North Naples$340-7%
Seagate CottageRoom in a home4★Central Naples$333-9%
Near Beach Walk and Bike everywhere FENCED BACKYARDRoom in a home4.5★North Naples$298-19%
Hampton Inn Naples-I-75Hotel3★North Naples$285-22%
The Inn at Pelican BayHotel4★Pelican Bay$280-24%
Comfy Starfish half mile from the beach and fenced backyardRoom in a home4.5★North Naples$279-24%
The Perry Hotel NaplesHotel4.5★North Naples$274-25%
DoubleTree Suites by Hilton NaplesHotel4★North Naples$264-28%
Fairfield by Marriott Inn & Suites NaplesHotel2.5★South Naples$263-28%
Wiggins Pass ChaletHotel4★North Naples$255-30%
Residence Inn by Marriott NaplesHotel3★Park Shore$249-32%
Sun RV in Trailer parkHome or guesthouse4★South Naples$240-34%
Inn of Naples, Tapestry Collection by HiltonHotel4★Park Shore$240-35%
Social Distanсing Approved Nature Getaway!Room in a home4★South Naples$236-36%
Hawthorn Extended Stay by Wyndham NaplesHotel3★Central Naples$221-40%
Bayfront Inn 5th AvenueHotel3.5★Old Naples$188-49%
Hampton Inn Naples-CentralHotel3★Moorings-Coquina Sands$173-53%
Best Western Naples Inn & SuitesHotel2★Moorings-Coquina Sands$169-54%
Latitude 26 Waterfront Boutique ResortHotel3★North Naples$168-54%
Compass Hotel NaplesHotel4★Park Shore$167-54%
La Quinta Inn & Suites by Wyndham Naples East (I-75)Hotel2.5★South Naples$165-55%
Naples Park Central HotelHotel3★Redevelopment Area$149-59%
La Quinta Inn & Suites by Wyndham Naples DowntownHotel2.5★Redevelopment Area$147-60%
Cozy studio apartment with AC in Naples, just minutes from the beachRoom in a home4★East Naples$140-62%
The Sunset BungalowRoom in a home3.5★Golden Gate$137-63%
ECHO Suites Extended Stay By Wyndham NaplesHotel2★South Naples$132-64%
Naples Garden InnHotel2.5★Sun Terrace$125-66%
The Fairways Inn of NaplesHotel2.5★North Naples$112-69%
Red Roof PLUS+ & Suites Naples Downtown-5th Ave SHotel2.5★East Naples$108-71%
Gulfcoast Inn NaplesHotel2★Moorings-Coquina Sands$98-73%
Glades Motel - NaplesHotel2★East Naples$96-74%
Loving Naples - Private Suites with Private BathroomsHome or guesthouse3.5★Rural Estates$92-75%
Naples' Hidden GemHome or guesthouse4★Rural Estates$88-76%
Tollgate InnHotel2.5★South Naples$61-83%
Naples (FL): median asking price per night, 13 November 2026 – 23 January 2027 · up to 109 properties per night · 2 adults · 1 night
NIGHTMEDIANMIDDLE HALFPRICED
$324$200–$53282
$345$192–$49180
$329$168–$532100
$352$168–$537102
$340$176–$51697
$352$181–$535103
$352$185–$532101
$379$200–$54872
$387$218–$56672
$315$181–$56295
$298$169–$58095
$298$181–$57884
$325$181–$58067
$321$184–$58065
$363$231–$58063
$336$217–$55675
$328$174–$48796
$341$176–$53397
$298$179–$52591
$340$197–$52588
$367$236–$57679
$382$253–$50873
$394$224–$51874
$333$187–$48188
$333$189–$52587
$333$186–$48188
$340$212–$52581
$340$209–$52582
$385$236–$55572
$366$218–$51469
$340$204–$48787
$333$174–$48786
$333$168–$52587
$340$199–$56287
$328$195–$55686
$372$222–$56274
$366$216–$51972
$340$171–$57285
$334$188–$58279
$318$178–$52576
$331$194–$58875
$358$203–$62171
$456$242–$62062
$457$249–$56263
$481$239–$75276
$416$235–$67165
$445$236–$67164
$468$269–$61271
$445$236–$61264
$445$276–$59862
$457$229–$58268
$408$222–$61278
$434$234–$55779
$426$234–$55685
$429$234–$56279
$445$233–$59881
$421$225–$54670
$421$223–$55672
$408$219–$59882
$432$226–$55682
$432$240–$56279
$426$226–$59882
$439$234–$61879
$421$265–$55668
$441$304–$59866
$399$236–$58275
$434$236–$56281
$444$240–$56282
$459$242–$59883
$464$246–$59880
$468$257–$56266
$445$259–$54068
IN THE APP

Scan today and see every price behind a night

1Scan the town, about two minutes
2Click a night, see who asks what
3Events marked on the curve
NUMBERS
Prices spread across the town26 of 79 places on Thu 3 Dec.
19
26
17
13
4
‹$200$200–$400$400–$600$600–$1 000›$1 000
Saturdays run 6% above the windowFri + Sat are +12% on Mon–Thu ($394 vs $352).
Sat$394+6%
Fri$385+4%
Thu$367-1%
Mon$352-5%
Wed$352-5%
Sun$340-9%
Tue$340-9%
STATISTICS

Naples (FL) numbers to set your rate

Prices by district
3 DECMEDIAN · PLACES
Central Naples$5768
Rural Estates$4695
East Naples$4488
Redevelopment Area$4066
North Naples$36225
South Naples$2409
Prices by star rating
3 DECMEDIAN · PLACES
5★$5887
4.5★$64718
4★$35723
3.5★$4066
3★$36712
2.5★$1478
2★$1325
Guest scores
8.9/10 · 146 places · 25 159 reviews
95
34
10
3
4
9–108–97–86–7‹6
The hotel sites' scale and scores. Point at a bar to read it above.
$216Median · 109 places$362North Naples$240South Naples$576Central Naples$448East Naples$406Redevelopment Area
WHAT BED&MARKET IS FOR

Know what Naples (FL) asks for a night

Bed&Market reads the public asking price of every hotel, apartment and B&B in Naples (FL), night by night, so you can tell a fair price from an expensive one and see why.

Hosts & hotel ownersSee what places like yours ask each night, where your own price sits, and which events move the town.Start free
TravellersCheck whether a price is fair for that night, or whether the whole town is simply expensive then.Pick a night
Investors & analystsSeasons, weekends against weekdays, and every night's numbers as a spreadsheet.See the nights

Public asking prices on hotel sites and rentals for 1 night, 2 adults: 85 places checked, 79 priced, sold-out places counted apart. Read the full method

FAQ

Pricing questions from hosts

What should I charge per night in Naples (FL)?+
Comparable places in Naples (FL) ask $135–$379 a night; the middle is $216. The middle half of 173 places, measured 26 October 2026. That is the market's range, not a price for you: you set your rate.
How much more can I charge on weekends in Naples (FL)?+
Friday–Saturday nights in Naples (FL) ask $394, against $352 Monday–Thursday: +12%.
What should I charge during Christmas Day in Naples (FL)?+
On 25 December 2026, the night of Christmas Day, places in Naples (FL) asked $456: +3% against comparable nights, from 62 offers.
What should I charge for my B&B or apartment in Naples (FL)?+
B&Bs, guesthouses and apartments in Naples (FL) ask $159 a night, against $372 for hotels, from 92 listings a night.
Is my nightly rate too high for Naples (FL)?+
Above $379 a night you ask more than 3 in 4 of 173 places in Naples (FL); under $135, less than 3 in 4. The middle half asks $135–$379.
What should a 4-star hotel charge per night in Naples (FL)?+
On the night of 3 December 2026, places in Naples (FL) asked a median $357 at 4★ (23 places); $588 at 5★ (7 places); $647 at 4.5★ (18 places); $406 at 3.5★ (6 places); $367 at 3★ (12 places); $147 at 2.5★ (8 places); $132 at 2★ (5 places).
Can I charge more with a high review score in Naples (FL)?+
On the night of 3 December 2026, places in Naples (FL) with a guest score of 9 or more asked a median $469 a night (37 places): +37% against $341 for places scored under 8 (9 places).
What are properties in Naples (FL) asking per night?+
The median asking price in Naples (FL) is $372 and the average is $471, from 109 places checked and measured 26 October 2026.
When is accommodation in Naples (FL) most expensive?+
The priciest measured night in the window is 27 December 2026: the median asking price was $481, based on 76 available offers.
How many properties were measured in Naples (FL)?+
The window covers up to 109 checked properties per night across 72 measured nights.
Are these asking prices or completed bookings?+
These are public asking prices visible while searching, not the prices of completed bookings.